If you have already an online business or start an online business then this blog is all of you. Because it’s time to start boost the sales for your e-commerce stores during the holidays.
Online Shopping is increasingly becoming a favorable way for consumers to make purchases. Is your online store is capable to convert your visitors into buyers? If any consumer visits your online store then it’s very compulsory to hold that particular consumer on your E-commerce store so that they exit from that store after purchasing any product.
The Holiday Season has already came Black Friday, Cyber Monday, Thanksgiving, Christmas. It’s one event which is coming after one by one.
Shoppers eagerly wait for this holiday season so that they can buy any product or take advantage of the services at a huge discount. After checking the last year’s record, we found holiday retail sales crossed the $1 Trillion mark in 2018.
Upcoming Holiday Sales Calendar 2019: This is the list of the upcoming holiday sales calendar of 2019:
| Thanksgiving | November 28, 2019 |
| Black Friday | November 29, 2019 |
| Cyber Monday | December 2, 2019 |
| Christmas | December 25, 2019 |
| New Year | January 1, 2020 |
Brunt of E-Commerce on the Holiday’s Season:
There are many of the best ways to increase E-commerce sales during the holiday season after applying these ways you can increase your sales during the holiday’s season.
Personalize Your Website: You have to personalize your website to attract more customers and this is the foremost factor. Create or update the web pages in this holiday season and fill them with offers that your visitor can’t resist. You have to also improve website navigation.
Use Advocacy Marketing: Advocacy Marketing is in which focus should on getting the current customers so that we can talk about the brands and products. For doing this you have to use historic data from last year.
Create Holiday-Themed Content: When consumers are immersed in the excitement of the holiday, so in that situation, you should use this thing as a strategy by featuring holiday-themed services or discount content. This will not only eager the consumers but also boost the sales of the e-commerce store.
Social Media Marketing: In today’s tech-savvy world, almost all the brands have their pages on Instagram and Facebook. By promoting holiday-themed content, you can get recognition from many customers.
Primp Up with Emails: You have to notice that at what time you should mail on your existing or new consumers so that you can get the more leads.
Get Customized: You have to maintain a particular data of that consumers who shop something occasionally and you have to send emails them by their name followed by a question like where have you been this whole time or you were dearly missed might help in getting attention from the inactive customers as well.
Every holiday season provides an amazing opportunity for every e-commerce store owners so that they can increase their sales. Start optimizing your website and improve its navigation. It will help the visitors to find holiday-specific products and gifts easily. You can also clout the power of Affiliate Marketing, Email Marketing, Bundle Offers, and Push Notifications to attract potential customers.
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