Author: Garima Mahajan

  • Meta AI on WhatsApp Set to Offer Multiple Voice Options, Including Celebrity Voices 

    Meta AI on WhatsApp Set to Offer Multiple Voice Options, Including Celebrity Voices 

    In an exciting development, Meta AI has introduced a groundbreaking feature on WhatsApp that allows users to customize their voice experiences. With the integration of Meta AI, WhatsApp now offers a range of voice options, including the ability to use celebrity voices for a more personalized and engaging conversational experience. This article delves into the…

  • 5 Key Metrics for Measuring E-Commerce Success

    5 Key Metrics for Measuring E-Commerce Success

    The capacity to collect and analyse ecommerce metrics is critical for running a successful online store. Changes in important indicators might alert you to circumstances that require rapid response. In this section, we’ll go over the ten ecommerce KPIs that any ecommerce marketing manager should be concerned about. We’ll go over what these metrics indicate…

  • Creating a Successful Subscription Box Business Model

    Creating a Successful Subscription Box Business Model

    Subscription boxes have become a popular business model in recent years, offering consumers a convenient and personalised way to receive products on a recurring basis. This model has also become a profitable venture for entrepreneurs, with many successful subscription box companies dominating various industries. In this blog post, we will explore the key components of…

  • Maximizing Your Profits with Dynamic Pricing Strategies

    Maximizing Your Profits with Dynamic Pricing Strategies

    As an e-commerce business owner, one of your primary goals is to increase revenue and profits. One effective way to achieve this is by implementing dynamic pricing strategies. Dynamic pricing is a pricing strategy where prices for products or services are adjusted in real-time based on various factors such as supply and demand, competitor prices,…

  • The Impact of Micro-Moments on E-Commerce Sales

    The Impact of Micro-Moments on E-Commerce Sales

    In today’s fast-paced world, consumers are constantly on the move and searching for information on-the-go. This has led to the rise of micro-moments, which are brief, intent-driven moments when a person turns to their mobile device to act on a need or desire. As an e-commerce business owner, understanding the impact of micro-moments can help…

  • Understanding and Utilizing Behavioral Data in E-Commerce

    Understanding and Utilizing Behavioral Data in E-Commerce

    The world of e-commerce is constantly evolving, and the key to staying ahead of the curve is understanding your customers. Behavioural data is a powerful tool that can help businesses gain insights into customer behaviour, preferences, and interests. In this blog, we will explore the importance of behavioural data in e-commerce, how it can be…